Let’s make a movie! Anyone can do it, and everyone should do it. People love watching videos and it is a great way to get your personality and message out there in a concise manner. People often make decisions based on emotions, and the more they can connect with you and get to know you online, the more that personal connection will translate into a loyal customer.
But, like anything, there is a lot more to it then the fun part of making a video. It must be optimized in YouTube, and pushed out through other channels to make sure it gets out there to the world and to your potential clients.
I’ve directed, filmed and edited a number of testimonial videos for companies like Bikram Yoga Bend and GreenSavers USA, some examples of which you can see below.